May 15 2025
IT-Security Inside 2025 – Keynote Speaker Keren Elazari – Zurich, Germany
AURA , Event Hall
Lisa Ford is a leading expert on customer service, leadership, and teamwork, known for her bestselling training programs and decades of experience helping organizations transform their customer experience.
For over 20 years, Lisa Ford has captivated audiences with her engaging and highly customized presentations on customer service, leadership, teamwork, and change. As the creator of How to Give Exceptional Customer Service, the #1 selling business video series in the U.S. for over three years, Lisa has solidified her reputation as one of the foremost voices in customer experience. She is also well-known for her keynote and motivational speaking. Lisa Ford is available to be booked for corporate and private events. Contact the Mollie Plotkin Group today to inquire about Lisa Ford’s fees.
Contact the Mollie Plotkin Group at (215) 995-0905 to book Lisa Ford for corporate or private events, keynote speeches, workshops, fireside chats, motivational speaking, or virtual appearances. Our agency will work directly with your organization and our keynote speakers to create an unforgettable event.
The Mollie Plotkin Group is the leading keynote speakers agency and entertainment bureau bringing excitement to audiences, clients, and employees. We represent subject-matter experts in every possible field, so whether we’re your partner in creating a memorable meeting, or your meeting planner’s secret weapon in securing the perfect keynote speaker, we’re in this with you.
Lisa Ford has spent over two decades helping businesses, associations, and government agencies elevate their customer experience. She is a trusted advisor to the world’s top organizations, including Pfizer, Viacom, Edward Jones, CSX, Kaiser Permanente, Citgo, and the American Gas Association. Lisa’s work focuses on developing customer-driven cultures that increase loyalty, strengthen brand reputations, and heighten profits.
Lisa is best known for her groundbreaking training series, How to Give Exceptional Customer Service, which remained the top-selling business video in the U.S. for over three years. She has also produced Developing a Customer Retention Program and Building a Customer-Driven Organization: The Manager’s Role and Personal Power. Her latest book, Exceptional Customer Service: Exceed Customer Expectations to Build Loyalty and Boost Profits, provides actionable strategies for businesses to stay ahead in today’s competitive landscape.
In recognition of her impact and expertise, Lisa was inducted into the National Speakers Association’s Speakers Hall of Fame—an honor shared by fewer than 240 speakers worldwide. She has also been recognized as a Top 30 Customer Service Guru by Global Gurus and continues to be a sought-after voice in customer experience and leadership.
Lisa serves as a Board Member for the College of Arts and Sciences at the University of Tennessee, where she helps shape the next generation of business leaders.
Find out how to hire Lisa Ford to appear at your next event. Contact the Mollie Plotkin Group to inquire about Lisa Ford’s availability and cost. When booking Lisa Ford for an event, we need to know the type of venue and location the event will take place. Lisa Ford is a popular choice for corporate events, private events, and virtual events. So, you can click the Check Availability button or contact us and an MPG Lisa Ford booking agent will get back to you within 48 hours.
Find out how to hire Lisa Ford to appear at your next event. Contact the Mollie Plotkin Group to inquire about Lisa Ford’s availability and cost. When booking Lisa Ford for an event, we need to know the type of venue and location the event will take place. Lisa Ford is a popular choice for corporate events, private events, and virtual events. So, you can click the Check Availability button or contact us and an MPG Lisa Ford booking agent will get back to you within 48 hours.
Our speakers are in high demand! View their upcoming events.
With her engaging delivery, real-world insights, and personalized approach, Lisa Ford’s keynotes and workshops leave audiences with actionable strategies to enhance customer service, build stronger teams, and drive business success. Whether speaking to Fortune 500 companies or small businesses, Lisa delivers high-impact presentations tailored to each organization’s unique challenges.
Want to bring Lisa Ford’s expertise to your next event? Contact the Mollie Plotkin Group today to book Lisa Ford.
This is a presentation on why customer service alone will not lead to long-term survival. Everyone has read the books, and many businesses have pledged fidelity to their customers, but few have implemented actions that match their attitude. Most efforts are faint-hearted, gimmicky, or off the mark. Today’s organizations must focus on customer satisfaction and retention with renewed energy.
This speech is a combination of content, examples, and motivation. The challenge is to get customers to love your products, services, and people. Lisa relates statistics, strategies, and stories so the audience leaves with skills and the desire to win and keep customers.
Face it–front-line customer service is a tough job. One of the biggest challenges is keeping your team inspired and motivated every day. Learn what works when it comes to inspiring exceptional service and creating loyal customers. Audiences will learn:
Customer retention must be a key strategy for your business. Keeping customers means increased profits. This session is about creating partnerships to get customers to love you and to continue to choose you. People will learn why retention is key by determining the cost of losing a customer and finding out why customers leave or love you.
Lisa will share strategies for building partnerships, creating complaint-handling systems, building recovery skills, and using guarantees to add value. Other ideas include how to empower employees and align the entire organization to focus on retention. This session is packed with tools and examples of what companies are doing to keep their customers.
Your employees and their customer service skills may be the only thing that differentiates you from the competition. This seminar is for front-line employees who do the daily demanding job of serving more sophisticated and educated customers. The skills of employees must constantly be updated to meet customer’s expectations. Lisa delivers hands-on techniques that employees can use immediately. The content is combined with examples and humor so employees have a chance to laugh and learn.
Audiences will learn how to calm down an angry customer, uncover customer’s needs, recover from a problem the organization created, win the customer back, handle conflicting needs of customers, and keep enthusiasm and an attitude of “customers first” all day.
The competition may be able to copy your products or services, but they cannot copy your team. This session will give you the strategies that will set your team apart from the rest. The ideas covered are: how leaders guide success; what the best organizations do; create trust to gain respect; develop operating agreements to ensure accountability; and get the team to make their own decisions. Lisa will also cover the characteristics of a successful team member and how to reward and recognize each team member to keep the motivation high and the team on track.
The best way to survive in today’s fast-moving and changing workplace is to be better and smarter every day. You must examine what value you add to the organization and your team. This session covers how individuals must make a difference and increase their results daily. People will learn to understand and love change, take risks, and make things happen.
Lisa shares questions to identify what value you add and create an action plan to increase that value. You will also hear how to create your own luck and success as well as maintain an attitude of energy and enthusiasm. Today’s world is one where everyone must accept that we are all “self-employed”.
Everyone is aware of the pressures of this fast-changing world. But some people adapt faster and easier to this new environment than others. Learning the right strategies and attitudes can help the individual and organization embrace change successfully.
This speech will help people understand their fears around change, why resistance exists, and how to overcome it. The strategies covered are common sense ones that encourage people to take responsibility and make change work. This presentation will also discuss how to get staff to make needed changes. The goal is for the audience to understand that flexibility and adaptability are key success strategies for the future of their career and the organization.
“Lisa recently presented to over 2,100 attendees at our franchisee convention. Lisa’s message on how we can delight our Fans and create an experience that deepens the relationship was tailored to our audience. The preparation that Lisa put into her talk was like no other keynote speaker that I have worked with. Lisa also spent time with our franchisees, vendors and customers to truly connect to our brand. Our operators walked away with a greater understanding of how they can add people to the product to create a memorable customer experience.” – John Gainor, President & CEO, International Dairy Queen
“Lisa’s program exceeded my expectations and our employees will look at how they approach customer interactions differently. Her humor and real-life stories really make it easy to relate and understand.” – Allstate Insurance Company
“Lisa was and is phenomenal! She captured the attention of a very diverse audience. All were engaged and responded to her presentation. When rounding in the hospital, all I hear is how awesome she was and how she touched people to look at their behaviors on service. She has a great sense of humor and her stories are wonderful and entertaining. We also found her very responsive to the language and key messages we were trying to create in the forum as take home messages for our staff and MDs. I find Lisa exceptional to work with and have already recommended her to my peers in the organization. I am a true fan of Lisa Ford.” – Kaiser Permanente
“We received tremendous feedback from your presentation. It was exactly what we needed. I think our attendees left the meeting with renewed enthusiasm for delivering on the customer experience with the pride and passion we need them to. No doubt, your words served to really inspire them–as they did me. And I can’t thank you enough for signing all 600 books!” – Verizon Wireless
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