Top 10 B2B Marketing Speakers for Corporate Events in 2026

The trending B2B marketing speakers shaping corporate events in 2026, with timely expertise in AI, brand strategy, customer experience, digital marketing, buyer behavior, storytelling, and business growth.

Written by Mollie Plotkin Group 7 min read Updated
B2B Marketing Speakers Gary Vaynerchuk, Omar Johnson, Swan Sit
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AI Summary

A curated guide to standout voices in B2B growth, buyer behavior and modern marketing, helping planners compare strong options for corporate events and conferences.

B2B marketing leaders are navigating artificial intelligence, fragmented attention, changing buyer behavior, and growing pressure to prove business impact. The Mollie Plotkin Group connects corporate events with marketing speakers whose expertise spans brand strategy, customer experience, digital marketing, culture, sales, storytelling, and emerging technology. This list focuses on speakers whose work is especially relevant to B2B marketers responsible for generating demand, earning trust, differentiating brands, and supporting revenue growth. Recent conference appearances also show where these speakers are contributing to current marketing conversations in 2026.

Top B2B Marketing Speakers of 2026

The B2B marketing keynote speakers on this list were selected from the Mollie Plotkin Group roster for their direct relevance to marketing strategy, customer engagement, brand differentiation, digital transformation, cultural relevance, and business growth. Several are founders or former senior marketing executives. Others have built influential frameworks that help marketing teams understand attention, trust, customer behavior, and changing technology. We prioritized speakers whose expertise maps clearly to the challenges facing B2B marketing organizations in 2026.

Seth Godin

B2B marketing gets harder when companies compete by producing more of the same content for the same audiences. Marketing Hall of Fame inductee and 20-time bestselling author Seth Godin helps organizations rethink how ideas spread, why remarkable positioning matters, and how marketers can earn attention through relevance rather than interruption. His scheduled appearance at Drive 2026 is unusually direct evidence of his fit for this audience: the event is built specifically for in-house B2B marketers and CMOs, with Godin presenting a session titled “This is B2B Marketing.”

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Seth Godin

Gary Vaynerchuk

Marketing teams cannot create demand if they misunderstand where customer attention is moving. VaynerX Chairman and VaynerMedia CEO Gary Vaynerchuk addresses modern storytelling, paid media, influencer marketing, consumer attention, brand building, and sales growth through his Day Trading Attention framework. His material explicitly applies to audiences ranging from B2B SaaS leaders to Fortune 500 executives. His 2026 keynote at NielsenIQ C360 brought those ideas into a conference focused on consumer intelligence, AI, commerce, marketing effectiveness, and future growth

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Jay Baer

B2B growth depends on what happens after prospects become customers. Hall of Fame speaker, New York Times bestselling author, and entrepreneur Jay Baer connects marketing with customer experience, service, loyalty, responsiveness, and word of mouth. His work gives B2B teams a way to think beyond acquisition and turn customer experience into a measurable growth strategy. His 2026 keynote at Auto Care Connect brought that perspective to business leaders focused on stronger thinking, customer relationships, and sustainable performance.

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Dr. Marcus Collins

Marketing messages work differently when teams understand the cultural forces behind customer behavior. Bestselling author and award-winning marketer Dr. Marcus Collins shows organizations how culture shapes what people buy, what communities value, and what moves audiences to act. His experience bridges brand strategy, consumer behavior, academia, and agency leadership. His 2026 keynote at the ANA Creator Marketing Conference examined how brands can influence behavior by understanding culture rather than simply following trends.

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Omar Johnson

Brand growth becomes harder when marketing strategy loses touch with the culture surrounding customers. Former Beats by Dre CMO Omar Johnson combines marketing, branding, cultural intelligence, customer engagement, and AI to help organizations create more relevant brands. His work draws on experience with companies including Nike, Apple, Coca-Cola, Kraft, Campbell’s, and Beats by Dre. His main-stage appearance at CEMA Summit 2026 placed his perspective on marketing, AI, and cultural relevance in front of corporate event and marketing leaders.

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Rachel Tipograph

Digital marketing teams increasingly need to understand the complete path from content exposure to commercial action. MikMak founder and CEO Rachel Tipograph speaks on e-commerce, social video, consumer behavior, retail, digital strategy, and changing marketing platforms. Her experience gives audiences a practical perspective on how brands can adapt as discovery and purchasing behavior evolve. Her 2026 Shoptalk Spring appearance placed her on the Marketing & Media Stage for a session focused on reshaping shopping and customer behavior.

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Rohit Bhargava

B2B marketers need ways to earn trust when audiences are surrounded by repetitive content and increasingly skeptical of what they see. Marketing and innovation expert Rohit Bhargava helps organizations identify non-obvious trends, improve storytelling, earn attention, and become more believable. His marketing work is especially relevant to teams trying to differentiate in crowded categories without relying on louder messaging. His keynote at Ragan and PR Daily’s 2026 Social Media Conference focused on non-obvious thinking as platforms shift and audience expectations evolve.

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Sally Hogshead

Competitive B2B categories become difficult to navigate when every company uses similar claims and language. Former award-winning advertising writer, bestselling author, and brand consultant Sally Hogshead helps organizations identify what makes them different and communicate that distinction with greater clarity. Her work on fascination gives marketing teams a framework for positioning brands so customers can understand why they should pay attention. Her scheduled keynote at PRSA ICON 2026 focuses on authentic differentiation and communicating what makes a brand or leader distinct.

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Sally Hogshead

Swan Sit

AI is changing how marketing teams create content, personalize experiences, and interact with customers. Former digital marketing leader at Nike, Revlon, and Estée Lauder Swan Sit gives audiences an executive perspective on digital transformation, community-driven marketing, AI, and customer engagement. Her experience includes leading global digital marketing and online strategy for major consumer brands. She is scheduled to speak at Dreamforce 2026, where Salesforce identifies her as a marketing innovator focused on turning AI into tangible business results.

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Swan Sit

Erik Qualman

Digital marketing strategy now sits directly beside AI adoption, social media, customer acquisition, and broader digital transformation. Five-time #1 bestselling author Erik Qualman brings a digital leadership perspective shaped by work in online marketing and eBusiness as well as presentations delivered in more than 55 countries. His programs connect emerging technology with the practical challenge of winning and retaining customers. He is scheduled to keynote the PPC Fall Meeting 2026 on August 31, another current corporate conference appearance for his digital leadership and AI work.

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Frequently Asked Questions About B2B Marketing Speakers

What does a B2B marketing keynote speaker talk about?

B2B marketing speakers can address brand positioning, customer experience, digital marketing, buyer behavior, AI, content strategy, storytelling, trust, social media, and growth. The right subject depends on whether the event is focused on demand generation, customer retention, brand strategy, digital transformation, or broader marketing leadership.

Who are the best B2B marketing speakers for a marketing conference?

The best match depends on the conference objective. Seth Godin and Sally Hogshead are especially relevant to positioning and differentiation, while Gary Vaynerchuk and Erik Qualman address digital attention and changing platforms. Jay Baer focuses on customer experience, while Dr. Marcus Collins and Omar Johnson connect marketing strategy with culture and behavior.

Which B2B marketing speakers talk about AI?

Several marketing speakers on this list connect AI with broader business and marketing strategy. Swan Sit addresses AI-driven marketing and customer engagement, while Omar Johnson connects AI with marketing innovation and cultural intelligence. Erik Qualman also speaks about AI as part of digital transformation and customer growth.

Can a B2B marketing speaker customize a keynote for our industry?

Customization options depend on the individual speaker and program. Many marketing speakers work with event organizers to understand the audience, company priorities, industry, customer environment, and event goals before presenting. The Mollie Plotkin Group can help identify speakers whose programs can be aligned with a specific B2B audience.

How much does a B2B marketing keynote speaker cost?

The cost of a B2B marketing keynote speaker varies by talent, event date, location, format, and appearance requirements. The Mollie Plotkin Group can provide current pricing and availability after learning the basic details of the event.

How far in advance should I book a B2B marketing keynote speaker?

Event planners should begin speaker outreach once the event date and program goals are established. Starting earlier creates more options when a conference has a fixed date or is targeting a high-demand marketing speaker.

How do I book a B2B marketing speaker through the Mollie Plotkin Group?

Contact the Mollie Plotkin Group with your event date, location, audience, format, and marketing objectives. An agent can help compare relevant speakers, confirm availability, and guide the booking process.

To book a B2B marketing speaker through The Mollie Plotkin Group, contact us or call 215-995-0905 to connect with an agent.

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