Jamie Kern Lima Headshot

Jamie Kern Lima

Jamie Kern Lima is a self-made entrepreneur, bestselling author, and podcast host who sold her problem-solving beauty brand for $1.2 billion—after starting it from her living room.

Meet Jamie Kern Lima

From Denny’s waitress to billion-dollar CEO, Jamie Kern Lima’s story is the stuff of modern legend. As the founder of IT Cosmetics and the first female CEO of a L’Oréal brand, Jamie shattered glass ceilings, and expectations, with her authenticity, resilience, and unshakable belief in herself.

Today, she’s a two-time New York Times bestselling author, host of the #1 Self-Improvement podcast in the U.S., and a guest Shark on Season 16 of ABC’s Shark Tank. She is also well-known for her keynote and motivational speaking. Jamie Kern Lima is available to be booked for corporate and private events. Contact the Mollie Plotkin Group today to inquire about Jamie Kern Lima’s fees.

Want to book Jamie Kern Lima for an event?

Contact the Mollie Plotkin Group at (215) 995-0905 to book Jamie Kern Lima for corporate or private events, keynote speeches, workshops, fireside chats, motivational speaking, or virtual appearances. Our agency will work directly with your organization and our keynote speakers to create an unforgettable event. 

The Mollie Plotkin Group is the leading keynote speakers agency and entertainment bureau bringing excitement to audiences, clients, and employees. We represent subject-matter experts in every possible field, so whether we’re your partner in creating a memorable meeting, or your meeting planner’s secret weapon in securing the perfect keynote speaker, we’re in this with you.

Biography

Denny’s Waitress Turned L’Oréal CEO

Jamie Kern Lima began her career as a Denny’s waitress and local news anchor before launching IT Cosmetics from her living room. Inspired by her personal struggles with rosacea and sensitive skin, Jamie created a beauty line that addresses real problems for real people. After years of rejection from investors and retailers, a bold, makeup-free appearance on QVC changed everything—every product sold out in minutes.

Her company grew rapidly, eventually becoming the largest beauty brand on QVC. In 2016, she sold IT Cosmetics to L’Oréal for $1.2 billion in cash, becoming the first female CEO of any brand in the company’s 100+ year history.

Breaking Barriers with Billion-Dollar Belief

Jamie’s journey wasn’t easy. She faced countless rejections, moments of self-doubt, and pressure to conform to industry norms, but she stayed true to her mission and her voice. That same grit and authenticity earned her a spot on Forbes’ 2025 list of America’s Richest Self-Made Women.

She’s since become a celebrated keynote speaker and thought leader, sharing the transformational power of authenticity, belief, and resilience with audiences around the world.

A Voice for Women and Worth

Also two-time New York Times bestselling author, Jamie’s second book, WORTHY, spent 14 consecutive weeks on the New York Times bestseller list and is already empowering hundreds of thousands of readers to crush self-doubt and embrace their inherent worth. She’s donating 100% of her author proceeds to causes that elevate women and girls.

In 2024, Jamie hosted Becoming Unstoppable Live, where more than 260,000 people tuned in. Joined by icons like Oprah Winfrey, Ellen DeGeneres, Robin Roberts, and Maria Shriver, the event propelled Jamie’s mission to help every person realize they are enough.

Jamie is also an active philanthropist, having donated over $40 million in product and funding to help women facing cancer and supports leadership training in over 100 prisons and shelters across the U.S.

How to Hire Jamie Kern Lima

Find out how to hire Jamie Kern Lima to appear at your next event. Contact the Mollie Plotkin Group to inquire about Jamie Kern Lima’s availability and cost. When booking Jamie Kern Lima for an event, we need to know the type of venue and location the event will take place. Jamie Kern Lima is a popular choice for corporate events, private events, and virtual events. So, you can click the Check Availability button or contact us and an MPG Jamie Kern Lima booking agent will get back to you within 48 hours.

Jamie Kern Lima Booking Price

How much to book Jamie Kern Lima depends on the type of event. So, the cost to hire Jamie Kern Lima for corporate or private events is available by contacting a Mollie Plotkin Group Agent. Notably, Jamie Kern Lima is available for conferences, festivals, private parties and events. Just contact the Mollie Plotkin Group and tell the booking agent the proposed date, time, and location.

Contact For Availability

Fill out the form to find out when Jamie Kern Lima is available.

Upcoming Engagements

Our speakers are in high demand! View their upcoming events.

Apr 14 - 17 2026

SIOR’s Spring 2026 Event – Keynote Speaker David Burkus – Palm Springs, CA

JW Marriott Desert Springs Resort & Spa
Apr 22 - 24 2026

eMerge Americas 2026 – Keynote Speaker Nicole Malachowski – Miami, FL

Miami Beach Convention Center
Apr 26 - 29 2026

APWA North American Snow Conference – Keynote Speaker Dan Meers – Cleveland, OH

Huntington Convention Center of Cleveland
No event found!

Popular Programs

Jamie’s keynotes are fully customized for each audience and event. She frequently speaks on topics such as:

  • Building a Billion Dollar Company from Your Living Room
  • How to Go From Underestimated to Unstoppable (In Your Business, Joy, Life, And/Or Faith)
  • Billion Dollar Resilience
  • Billion Dollar Belief
  • Winning Through Authenticity
  • The Power of Momentum in Business and Life
  • Entrepreneurship
  • Leadership & The Art of Leading Winning Teams
  • Selling and Leading Authentically
  • Change Your Relationship with Rejection, Change Your Life and Business
  • How to Crush Self-doubt
  • Faith-led Success, How to Let God Fuel Your Journey

If you’d like to begin customizing Jamie’s talk for your event, schedule an exploratory Zoom call with the MPG team!

Books

Worthy - How to Believe You Are Enough and Transform Your Life Book Cover
Worthy: How to Believe You Are Enough and Transform Your Life

INSTANT NEW YORK TIMES BESTSELLER!

What has self-doubt already cost you in your life? WORTHY is how you change that.

Imagine what you'd do, if you FULLY believed in YOU! When you stop doubting your greatness, build unshakable self-worth and embrace who you are, you transform your entire life! WORTHY teaches you how, with simple steps that lead to life-changing results!

Author Jamie Kern Lima's first, instant New York Times bestselling book Believe It, captured her journey of going from Denny's waitress to billion-dollar entrepreneur by learning to believe in herself. And now her second book, WORTHY, is the playbook for how YOU can believe in YOU!

If you've ever struggled with self-doubt, felt like you don't have what it takes...or that who you truly are isn't enough, even if you're really good at hiding it from the world, WORTHY is for you.  If you've been underestimating your talent and gifts, or battle imposter syndrome, WORTHY is for you. If you've been letting fear of failure and rejection hold you back, WORTHY is for you. If you've learned to please others so much that you end up betraying yourself, WORTHY is for you. If you're sick and tired of what self-doubt has already cost you in your life, in your goals, in your relationships, and in your hopes and dreams, WORTHY is for you!  If you're ready to expand your self-love, ignite your self-confidence and wakeup your self-worth, WORTHY is for you!!

When you change what you believe you're worthy of, you change your entire life.

This book is about how to do that.

  • Get Unstuck from the Things Holding You Back
  • Build Unshakable Self-Love
  • Unlearn the Lies the Lead to Self-Doubt
  • Embrace The Truths That Wakeup Worthiness
  • Stop Dimming Your Light and Doubting Your Greatness
  • Let Go of Past Mistakes and Restore Self-Confidence
  • Overcome Limiting Beliefs and Embody Empowering Ones
  • Eliminate Your Fear of Rejection and Failure
  • Learn to Believe You're Enough Exactly as You Are
  • Transform the Meaning You Give to Your Own Story and Identity
  • Follow the Roadmap for Achieving True Fulfillment in Life
  • Achieve Your Hopes and Dreams by Believing You Are Worthy of Them
  • Embrace Who You Truly Are

And much more...

Believe IT - How to Go from Underestimated to Unstoppable Book Cover
Believe IT: How to Go from Underestimated to Unstoppable

#1 WALL STREET JOURNAL BESTSELLER • NEW YORK TIMES BESTSELLER • USA TODAY BESTSELLER

From the New York Times bestselling author of Worthy: How to Believe You Are Enough and Transform Your Life!

“Game-changing. Authentic. A must-read for every woman! Jamie is the real deal—and that’s rare.” —Glennon Doyle, #1 New York Times bestselling author of Untamed

“Raw. Real. Powerful. Filled with vulnerability and grit. This book will inspire you to believe in your own power. It’s a book every woman needs!” —Sara Blakely, Founder Spanx

ARE YOU READY TO BELIEVE IN YOU?

Imagine overcoming the things holding you back, breaking through the barrier of self-doubt and fully becoming the person YOU were BORN TO BE!

In Believe IT, Jamie Kern Lima, founder of IT Cosmetics, shares the wild but true story of how a once struggling waitress turned her against-the-grain idea into an international bestselling sensation, eventually selling the company for over a billion dollars and becoming the first female CEO of a brand in L’Oréal’s 100+ year history. Faced with self-doubt, body-doubt, God-doubt, down to her last few dollars and told “No one is going to buy makeup from someone who has your body,” Jamie reveals for the first time what really went down, how she almost didn’t make it, how she learned to trust herself, and the powerful lessons you, too, can use to go from underestimated to unstoppable.

With radical vulnerability and honesty, Jamie takes you on a journey through deeply personal stories of heartbreak and resilience—including accidentally finding out she was adopted when she was in her twenties and the reverberations this has had on all aspects of her life. Jamie also pulls back the curtain on her fight to change the beauty industry’s use of unrealistic images, on behalf of all the little girls who are about to start doubting themselves, and all of the grown women who still do. Spellbinding, riveting, with raw vulnerability and down-to-earth warmth, Believe IT shakes your soul and shows you that you, too, have what it takes to believe in yourself, trust yourself, and go from doubting you’re enough to knowing you’re enough! Do you have big goals, hopes, and dreams but let rejection get in the way? Do you struggle with feeling like you’re not enough and like success is something that happens to other people, but have a hard time believing it’s possible for you? Do you let past mistakes and failures hold you back? Do you know deep down inside that you were created for more, but somehow still doubt yourself?

In Believe IT you’ll discover how to...

  • Overcome self-doubt
  • Gain the courage to take risks, an empower yourself and others
  • Tune into and trust your own intuition
  • Let go of your mistakes and insecurities
  • Turn down the volume on your inner critic
  • Handle the rejection, the haters, and the mean girls
  • Boost your confidence
  • Start your dream (and keep going!)
  • And much more…

Contact For Availability

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